Oriental Pewter Giftware

Outdoor digital signage does not have to be in an obvious outside location, this is why an outdoor monitor enclosure is sometimes overlooked.

When humans see they words out of doors digital signage, the immediate thought that comes to the other persons mind is outdoors in a shopping mall, airport or train station, but occasionally individuals mean other places rather than in the home, one instance is in a cave.

Sounds mad but one successful firm has rolled out outdoor digital signage in a cave in Spain, this is used by schools on educational visits and the dynamic advertising is interactive in some parts, showing stick men and dinosaurs. But the real challenge was that general gadgets could not deal with the harsh conditions in the cave, the constant damp climate, this hindered the project for some time.

Then they found that by putting the digital outdoor signage into an outdoor tv enclosure everything would be safe and secure.

What makes lcd monitor enclosures the best solution is that it is manufactured from steel and the unit will accommodate a media player or small PC and the LCD or plasma display. The inner temperature of the TV casing is maintained through a set of cooling and heating units that are thermostatically controlled, providing the equipment inside the steel case with the defence expected from the harsh environment as well as any potential vandalism.

Just one thing to check out if you are thinking of setting up an outdoor digital signage system in a cave, is that due to the low light levels, you can definitely use common LCD and plasma televisions without any loss of quality. This is another good reason why an out of doors electronic advertising solution should be deployed in caves that are used for education and visitor centres.

The digital signage solution can show educational data then mixed with ads for the souvenir shop or the eatery, it can also be used to communicate data to a school party should someone go missing.

The author is the leading manufacturer of a range of LCD enclosure, their range of LCD enclosures offer all the protection needed for outdoor use.

Ice hockey electronic signage is now proving to be a winner for several installations in North America and Canada; digital signage devices is now being fitted in several ice rinks due to the cost effectiveness as well as their quick return on investment.

First let us look at the design of the ice rink so we can fully comprehend what the electronic advertising hardware has to contend with.

Ice Rink.
The term link converts in Scottish to “course”, this is an area that was and still is to this day used for the Scottish standard winter sport of curling

An indoor ice rink.
These indoor ice rinks are made in layers, a concrete base is laid, with a series of pipes that has a chilled fluid inside, the chilled fluid can either be brine or a water mixture including antifreeze and this is embedded in the concrete. When water is sprayed on top of the concrete it freezes due to the sub zero temperatures.

Due to the rink being constructed of layers a few centimetres thick, it is required to resurface the rink with more ice during games, as the ice rink heats up and with the wear of skaters and ice hockey teams lowering into the ice.

A drivable machine known as a Zamboni is used to resurface the ice and typically comes out and does its job in the breaks.

With most ice skating rinks being a continual 50 degrees Fahrenheit or 10 degrees Celsius this can cause some troubles with the electronics used. Think about using a domestic TV in this extreme atmosphere what would materialize? Well over a limited time period you would find that the monitor would fail due to the heat in the monitor causing condensation to form on internal parts and then rusting them.

Digital signage in an ice rink.
Now here the investment in the dynamic signage hardware is necessary, as you don’t want the investors questioning their choice to deploy a digital signage solution that fails.

One guaranteed way to protect the hardware is to set up an LCD enclosure, these are a steel LCD enclosure that the electronics will fit into and can be mounted from ceiling mounts and from the walls, great for advertising drinks and fast food for the break.

The LCD enclosure is fitted with a special cooling and heating system that is thermostatically controlled and can be altered, so when the temperature falls to below 65 degrees Fahrenheit, the heater starts to work and heats the internal hardware in the housing, then when the heat goes up past the preset temperature the heater switches off, this constant monitoring of the internal temperature is critical to main the integrity of the internal computer hardware.

Without any protective casing the digital marketing solution will have to be able to deal in an natural environment that almost none of the standard devices can work in.

Once the hardware is in a safe environment the rink can benefit from broadcasting news mixed with ads, these ads can include the rink shop, the next high profile match or even the meal deal at the quick serve eaterie.

The author is the leading manufacturer of a range of LCD enclosure, their range of LCD enclosures offer all the protection needed for outdoor use.

Touch screen technology is used in almost every walk of life we experience, from using our mobile phones, to going shopping and using the self serve checkout, now touchscreen technology is being used in advertising as well as factories.

Touch screen technology in factories.
In a food factory, touchscreen solutions is vital to keep up with the constant stream of merchandise coming down the conveyor belt, this is why some industrial desktops are equipped with a touch screen so that the user can just touch the panel and enter the right facts, this data then can be analysed by the office staff while the manufacturing plant floor concentrate on the finished goods.

The difficulty with a touch screen computer on a production floor is that they are costly to invest in, ordinarily costing several thousand dollars per station. But the return on investment is made as the worker does not have to remove gloves as these are from time to time used in deep freeze places when a batch run of a product is finished.

A more less expensive solution is to use a computer enclosure, or a computer enclosure these can be fixed with a touch screen display that links to the USB port on the pc inside the cabinet and then when the components is installed the system can be hosed down as it is fully NEMA 4X or IP65 (European standard).

Touch screen solutions in marketing.
Now in some retail shops, they are using some sophisticated forms of digital advertising that have a touch screen. Some solutions even have an LCD enclosure that is equipped with an interactive panel, just like the factory application the USB cable from the panel links to the screen and another wire links to the media player, so that when someone touches the display the media player opens up advertising content that is specific to the area of the screen the prospective buyer touched.

Without being engaging, electronic marketing does tend to lack the impact other systems that do engage have, this can range from an LCD enclosure equipped with an interactive or touch screen to a floor standing touch screen kiosk.

The author is the leading manufacturer of a range of LCD enclosure, their range of LCD enclosures offer all the protection needed for outdoor use.